Vivo Energy Ghana, the exclusive marketers and distributors of Shell-branded products and services, is basking in the glory of its triumphant win as the CSR Company of the Year at the prestigious 10th Edition of the Ghana CSR Excellence Awards organized by the Centre for CSR, West Africa. The company, known for its commitment to social responsibility and sustainability, clinched three esteemed awards that exemplify its dedication to making a positive impact on society.
CSR Company of the Year: A testament to excellence
Vivo Energy Ghana was bestowed with the top honor of CSR Company of the Year, recognizing the company’s unwavering commitment to ethical practices, environmental stewardship, and social responsibility in its business operations. The company has set a high standard for corporate social responsibility (CSR) practices and demonstrated that businesses can play a vital role in fostering a more equitable and sustainable future for all.
Kader Maiga, the Managing Director of Vivo Energy Ghana, spoke passionately about their dedication to CSR values, stating, « We dedicate these awards to the communities we serve whose trust and cooperation have been the driving force behind our initiatives and giving us the Social License to Operate (SLTO). »
STOP, THINK & DRIVE: Pioneering road safety campaign
One of Vivo Energy Ghana’s standout initiatives, the « STOP, THINK & DRIVE » road safety campaign, was named the CSR Initiative/Project of the Year. This groundbreaking project aims to provide comprehensive refresher defensive driving training for commercial drivers and motorcyclists throughout Ghana, with the primary goal of reducing the risks of road accidents. This initiative underscores Vivo Energy Ghana’s commitment to making road safety a priority and contributing to safer roads in the country.
CSR Practitioner of the Year: Recognizing leadership in CSR
Vivo Energy Ghana’s Corporate Communications Manager, Shirley Tony Kum, was recognized as the CSR Practitioner of the Year. This accolade acknowledges her pivotal role in crafting and implementing impactful and sustainable CSR strategies and initiatives that have benefitted communities across the country. Shirley’s leadership has been instrumental in driving Vivo Energy Ghana’s CSR efforts to new heights.
The Centre for CSR, West Africa: Promoting Social Responsibility
The Centre for CSR, West Africa, which organized the awards, is a leading agency in the West African sub-region dedicated to Corporate Social Responsibility (CSR) and sustainability strategy development, policy advocacy, public relations, events, and communications. The organization advocates for socially responsible and sustainable practices among stakeholders, especially those in the private sector, and plays a vital role in recognizing and celebrating companies that make a significant societal impact.
A Legacy of People-Centered initiatives
Vivo Energy Ghana’s commitment to CSR extends to various initiatives that address critical societal issues. These include:
- STOP, THINK & DRIVE Road Safety Campaign: Recognized internationally for its impact on road safety.
- Junior Road Care: A program educating school children on road safety.
- Clean a Space, Save a Life: A community development initiative promoting a cleaner environment.
- CyClean: An industry-first recycling program aimed at instilling environmental consciousness in school children.
- Vivo Energy Ghana Community Digital Literacy Project: A project in the Northern region designed to enhance schoolchildren’s reading skills and mitigate the learning loss caused by the COVID-19 pandemic.
Vivo Energy Ghana’s dedication to these people-centered initiatives has earned the company numerous prestigious local and international industry awards, including the SABRE Awards Africa, National PR and Communications Excellence Awards by the Institute of Public Relations Ghana, and the UK Ghana Chamber of Commerce Business Excellence Awards.
In an era where corporate social responsibility and sustainability are more critical than ever, Vivo Energy Ghana stands as a shining example of a company that not only talks the talk but walks the walk. Their commitment to making a positive impact on society, fostering a culture of safety on the roads, and empowering communities through various initiatives makes them a deserving recipient of the CSR Company of the Year and other esteemed accolades. Their leadership and dedication to social responsibility inspire others to follow suit, creating a brighter and more sustainable future for Ghana.
Cyrille Djami.