3 criteria for choosing the right Public Relations Agency in Cameroon
In order to communicate well, it is important that you define the story your organization wants to tell, your target and your goals. If this seems difficult to you, it…
In order to communicate well, it is important that you define the story your organization wants to tell, your target and your goals. If this seems difficult to you, it…
The PR agency ImageNation, now represents Cameroonian artist Blanche Bailly. The Yaoundé-based firm will be responsible for overseeing the singer’s brand image, who has been named several times among the…
Guest Number 03: We’re welcoming Jesse Happy Ndongo, the Managing Director of EasyGroup a Cameroon based event and marketing agency. The company helps advertisers and individuals to organize their events…
It is by taking inspiration from what is done elsewhere (WhatsApp, Instagram etc.) that Twitter decided to launch the voice tweets, which are currently in the testing phase. Fourteen years…
The prestigious Radio Sweet FM broadcast on 88.7 FM, Douala, has announced its new programme schedule featuring young talents from the Cameroonian cultural scene. We met Brice Albin, the radio's…
Guest 02: Mbacham Santher Emene, co-founder of ImageNation. She is a Multimedia Communicator with a knack for Public Relations. For the second article of the series “Impact of the health…
Guest 01: Lionel Tousse, founder & CEO of ICONProd Africa, exclusive affiliate for Central Africa, of the prestigious Public Relations firm burson Cohn & Wolfe, member of the Com WPP…
Yes, the PESO is the monetary unit of several Latin American countries. But in today’s article, we will talk about the PESO model in your public relations strategy. The PESO…
Faced with the Covid-19 Coronavirus pandemic, the Cameroonian government issued a press release announcing its measures on 17 March 2020. These measures are finalized after a month and a half…
Public relations is often confused with press relations. Even if these two professions are commonly abbreviated to PR (or PR in English), there are still specific skills for each. PR,…